Wednesday, 2 February 2011


Grey cardigan - £46.00 Crochet kimono - £70.00
Orange t shirt - £22.00

I've had a bit of a gripe about Topshop for probably more than a year now, when I'm wandering around the city centre browsing in shops I always end up going in there but to be honest now it's become a bit like going to a freak show with me holding up items and looking on at them with a morbid fascination. I've fallen out of love with Topshop. Back in the days when I was a university student I practically lived in Topshop, no doubt helped by the lovely student discount. It wasn't just the discount; however, it was the clothes. I used to love Topshop and I still have a hefty amount of items by them in my wardrobe but I can't remember the last time I bought an item of clothing from them. I was given a Topshop gift card for my birthday last July and it's still sat in my purse waiting to be used, I still trawl the shop in Cardiff (which if you've visited the Cardiff store you'll know just how large it is so it's not as if it's a lack of stock that's preventing me from purchasing their clothes) in the hope that I'll find something worth spending my birthday present on. Alas, the gift card is still burning a hole in my pocket.

This isn't to say I've not seen things I've liked, in particular last summer I saw a long cardigan that I loved, it was pretty and cute but when I looked at the price tag (£38) there was no way I was going to spend that much on a cardigan even with a gift card. Maybe I'm being tight, but I know I'm not the only person out there who is somewhat baffled by Topshop which is a slight comfort but as long as there are girls out there trying to be indie/quirky/unique (which, let’s be fair, if they're shopping at Topshop they're not) then Topshop will stand tall amongst other high street shops.

The clothing above are examples of what confuses me with Topshop. On the one hand the boyfriend cardigan is something I'd really like but at £45 when the only natural fibre in it is 15% angora there's no way I'd pay that much. I'm not sure if there are that many 25 year old women that shop in Marks and Spencer (if there are please let me know so I'm not alone!) but they currently have a long cardigan made with 50% wool and lovely button details for under £40. If I'm going to pay £40+ for knitwear I want it to have more than 15% natural fibre in it.

As for the other two items, well I plain don't like either of them. I do, however, feel that I should tell my grandmother that she should try and sell her crochet cardigans for £70; she'd be doing pretty well for a pensioner on that. I'm not sure what I can say about the orange t shirt to be honest, it looks like something that cheap shops on a Spanish holiday resort would sell but for far less than £22.

I think what I'm trying to say is that Topshop confuses me. I don't understand how women wear some of the items they sell; clearly women who do wear these items have far more confidence than I do as well as more money. I don't understand why Topshop charge so much for clothing that isn't good quality. I don't understand why every young woman wants to look the same as each other, all clones of the Topshop era.

Hopefully by July this year I'll have spent my gift card, but probably not on clothes.


1 comment

  1. Completely agree with you! Some of the stuff is nice but it's so overpriced, and the quality doesn't really seem to be any better than Primark or New Look...

    I'm probably just stingy but I only go to Topshop for the sale!


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